These products exist to eliminate the stress and uncertainty of making major financial purchases.
The Informed Buyer helps people make well-informed decisions, so they save time and money when buying things that are expensive.
You don't need to know everything, but you do need to know what matters, which is what to ask and how to use that information to confidently negotiate the best deal possible.
Save at least $1,000 on the price of your car,
or your money back.
$79 for All Access.
In 45 minutes you'll learn everything you need to say and do to get a great deal on your next car.
Leave feeling completely confident, knowing you got a great deal.
GET ALL ACCESS NOWIf you don't know the tricks that dealerships use, then you are definitely going to pay too much for your car.
Auto dealers negotiate all day, every day. When you walk on their lot ready to buy, you have to know exactly what to do. We share all their secrets so you know how the game is played.
Most buyers think there is only one deal being negotiated, when actually there are several.
Dealerships have multiple ways to create profit throughout the transaction.
You will learn exactly what to say, step by step, to get the best deal and get out of there quickly. No one wants to waste their entire day at a car dealership.
You'll learn directly from a finance manager with more than four decades of insider experience—exactly what to ask for and what to avoid, so you arrive confident and leave knowing you got a great deal.
For just $79, we guarantee you'll save at least $1,000 on the price of your car—or your money back.
Our clients generally save from $2,500 to $3,500. That is why we confidently guarantee that you will save at least $1,000—or receive a full refund.
If you don't save at least $1,000, simply contact us and tell us your estimated savings.
That's it. No paperwork. No proof required. We'll issue a full refund of your $79 purchase.
Greg and Gene have been friends for longer than Gene's been in the car business, which is now over 40 years. In this sit-down conversation, they share insider information on how car dealerships make their money—and how you can save the most.
This is not a course on how dealerships operate, nor will it make you a car expert. You will only learn what saves you time and money buying your next car.
We will not waste your time teaching you anything that is not relevant to saving time and money at the dealership.
There are two types of people.
Some people want to learn everything and take as much time as they need to grind every dime of savings out of the deal.
Others simply want to know how to get a good deal without sales pressure and to spend as little time at the dealership as possible.
We have you both covered.
Know the game.
Most buyers leave a car dealership feeling they got ripped off, even if they got a fair deal.
Your experience will be different.
Because you've been educated and prepared, you will avoid the feeling of walking out of there knowing there's more you could have done. We will give you the tips and tricks that make the experience painless, and you'll leave knowing you won.
Here’s something you’re going to loveFor no additional charge.
Savings in Real Time
The Real Deal shows you your savings live on your iPhone while you're negotiating.
Maximum Savings in 3 Easy Steps
The Real Deal preserves the dealer’s original offer as your benchmark, so you always know where you started.
While the sales price, trade-in value, interest rate, and loan duration change, the new numbers you enter will be calculated, so you'll immediately know if the deal is getting better or worse, section by section.
Step by step, you will be able to track your current savings.
Buying a car may be one of the largest purchases you'll make this decade.
Go in prepared and save a lot of time and money.
GET ALL ACCESS NOWThe Informed Buyer™ prepares you to make smarter decisions on life’s most important purchases.
We level the playing field by sharing insider strategies and giving you the clear, concise, high-value information you need to go in prepared to win.
We identify every opportunity to save you money, avoid costly mistakes, and negotiate with confidence.
You’ll know exactly what to say, what to ask, and what to avoid—step by step. We tell you everything you need to know—and nothing you don’t—so you never waste time.
The result is greater confidence, guaranteed savings that far exceed your investment, no wasted time or unnecessary frustration, and the peace of mind that comes from knowing you made an informed decision.
